Job Description
We are currently seeking a Digital Marketing Executive to join our team.
Role
Reporting to the Company CEO, the chosen candidate will assume overall responsibility for the marketing strategy the group. He /she will draft and implement a strategy that will cover both digital platforms (Facebook, Instagram, YouTube, SEO and others) as well as other conventional marketing means such as the publication of articles on renowned magazines, radio and TV.
Tasks
- Overall responsibility for the company’s marketing strategy;
- Implementing suitable marketing campaigns for targeted audiences through STP;
- Able to prepare advertisement content that attracts people further to the Brand/s;
- Fluent in social media platforms, Google Analytics and search engine optimisation;
- Assuming responsibility for the company’s websites (content, photography, other);
- Providing ongoing feedback regarding digital marketing performance / compiling statistics;
- Monitoring and reporting on competitors’ pricing, services and products;
- Liaising with the Group Sales team on a regular basis to discuss products and others;
- Assuming responsibility for the Group marketing operating budget;
- Scheduling and organising events to promote new products and services;
- Able to liaise with the media and act as a PR when the need arises.
Requirements
- 2-3 Years in a similar role;
- Preferably in Marketing / Communications and or in Digital Marketing;
- Excellent communication skills, specifically in the English language;
- Creative, proactive, able to work in a team, performance-oriented and organised;
- Smart and outgoing personality. Personal charisma is a priority.
