RubyPlay

Social Media Manager

  • Basis:  Full-Time
  • Closing Date:  24 Mar, 2023
  • Job Ref:  KMP-79912

Job Description

We are looking for someone with experience in a similar role, with a strong knowledge of the gambling industry. You will be an expert in social media, with a solid understanding of social platforms and communities, and an ability to communicate, present ideas, and influence key stakeholders at all levels of the organization.
As a company’s brand ambassador, you will work on advocating the company’s culture and name, creating and finding opportunities for RubyPlay’s long-term success.

What will you be responsible for?

  • Help define and establish the company’s brand, and employer brand internally and externally
  • Effectively scale short and long-term strategies for attracting new followers and engaging existing followers through social channels including Facebook, Twitter, Instagram, YouTube, TikTok and LinkedIn
  • Develop and execute a social calendar plan: content creation and storytelling. You will spend a chunk of your time writing, but we want our stories to be told in various creative ways
  • Maintain the various social channels and develop KPI’s to measure their performances.
  • End-to-end project management. You will take ownership of your creative ideas here, coordinating resources and manpower to ensure goals are met and projects delivered on time
  • Create communication and marketing strategies for new product features, launches, events, and promotions
  • Maintaining and updating the company website

What do we expect from our perfect candidate?

  • Native English is a must-have
  • Creative storytelling
  • Content and copywriter with industry experience
  • A gamer, is someone that will feel our games and can write about them with passion;
  • Experience in managing social pages with all aspects including analyzing the insights: Tiktok, Youtube, Facebook, Instagram, LinkedIn, Twitter
  • Conduct competitor research in respective markets
  • Experience working with and developing a marketing plan and content strategies
  • Ability to create the right voice for each platform

Would be a plus

  • Experience as a Brand Social Media Manager
  • Readiness and willingness  to assist with merchandise items for clients and employees
  • Technical knowledge of WordPress or other CMS
  • Knowledge and experience in building and measuring paid marketing campaigns on different platforms

Benefits of working with us

  • Challenging tasks to feel productive
  • Opportunity to visit paid conferences/training/workshops to feel freshly minded
  • Free English classes with native speakers to feel your growth
  • Medical insurance to feel safe
  • 20 paid vacation days / 7 paid sick leaves to feel humane
  • Friendly working environment to feel excited

  • Location:  Malta