Keepmeposted

Marketing & Content Manager

  • Basis:  Full-Time (Hybrid)
  • Closing Date:  19 Aug, 2022
  • Job Ref:  KMP-74155

Job Description

We are currently looking for a dynamic and driven Marketing & Content Manager to join our team.

Reporting to the Managing Director, the ideal candidate shall be responsible, mature, highly organised and have an excellent command of English.

Main responsibilities:

  • Overall planning and execution of online and offline marketing strategies
  • Develop and manage strategies through major platforms to increase company and brand awareness
  • Planning of all advertising campaigns. Brainstorm new and creative growth strategies
  • Drive and oversee the development and execution of marketing campaigns from a content perspective
  • Day-to-day hands-on optimisation of PPC campaigns including keyword research, bid management, ad copy testing, budget allocation and landing page development
  • Manage, write and/or coordinate article writing for the website
  • Prepare, allocate and monitor the marketing budget on a quarterly and annual basis
  • Preparing regular analytical reports and proposals
  • Keep up-to-date and consult on the latest trends, ideas and best practices in content
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Work closely with the Digital Marketing / Design Executive to execute the above duties

Main Requirements:

  • Proven 3+ years of experience as a Marketing and Content Manager or a similar role
  • In possession of a degree in Marketing or Communications
  • Previous experience within the Human Resources and/or Recruitment sector would be a significant asset
  • Good knowledge of Google Analytics, Facebook Ads Manager, Linkedin Campaign Manager and Google Ads
  • Experience with Ahrefs, SEMrush, and Google data studio is a big plus
  • Have experience with MS Office, WordPress, basic HTML and web publishing
  • Excellent copywriting skills
  • Excellent communication skills and a high level of spoken and written English. Communication in Maltese is a plus
  • Have impeccable attention to detail, a hands-on approach and the ability to see the big picture
  • Good time-management skills and highly organised