FBM

Marketing Analyst

  • Basis:  Full-Time
  • Closing Date:  12 Aug, 2021
  • Job Ref:  KMP-62267

Job Description

FBM’s International Brand Team is responsible for the brand’s activation and marketing strategy across its digital and offline channels. With a legacy of 20 years conquering markets across the world, FBM is now looking for new ways of expansion, and Marketing Analyst will have a decisive role in this future!

If you have the ambition to work for a global gaming brand, the Marketing Analyst role is the right challenge for you. You will be part of a team with different profiles and with an amazing environment.

Your role as a Marketing Analyst:

  • Writing effective SEO content for blogs, websites;
  • Generate and manage social media content, engagement and overall activity;
  • Understanding customer value and utilizing strategies to drive quality traffic to the websites;
  • Filling websites and other content with effective keywords;
  • Collaborating with brand / design to produce and identify best performing creative for campaigns;
  • Efficiently coordinate with the internal communication and our social media and web teams to ensure a good relay of external communications initiatives;
  • Support and executing corporate communication activities;
  • Manage a diverse portfolio of event activations that create a differentiated experience – from tradeshows and conferences, to VIP receptions and speaking engagements;
  • Co-ordinating and attending occasional company and brand-related events taking place out of work hours;
  • Maintain the master marketing campaign calendar for all activities, keeping all parts notified with updates and developments;
  • Identify marketing and advertising needs in support of sales initiatives. Source advertising / editorial opportunities – online as well as offline;
  • Coordinate projects, managing budget, quotations and presenting better proposals.

Who you are:

  • You love people and diversity;
  • Strong work ethic and self-starter, able to effectively manage multiple priorities and adapt to change within a fast-paced environment;
  • A good understanding of the digital marketing channels and web analytic tools such as Social Media, Google Ads, SEO, Google Analytics etc;
  • Work on own initiative with minimum supervision;
  • iGaming experience;
  • You can deliver a strong message by adapting it to your target;
  • You are goal-oriented;
  • Fluent English and a good sense of Spanish or Portuguese.

We value:

  • Experience working in a Marketing Agency;
  • People-oriented behaviour with outstanding interpersonal skills;
  • Availability to work punctually on weekends (e.g. during events);
  • Availability to travel;
  • Creativity and innovation to grow with the team;
  • Ability to communicate and collaborate effectively across all departments and across the wider company both verbally and in writing.